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EarQ Unveils IRIS, Its Patient-Focused Digital Strategy

Published: 06/06/2014

Last Updated: 10/19/2017

IRIS utilizes the most advanced digital tools and resources to help EarQ providers boost their local digital footprints and help more people hear better in their communities.


IRIS - Patient-Focused Digital StrategySyracuse, NY (May 28, 2014)—EarQ, a strategy and consulting firm that supports hearing healthcare providers nationwide, has unveiled IRIS, its Innovative Responsive Internet Strategy, in order to continue its efforts to provide today’s tech-savvy consumers with greater access to their local hearing healthcare providers.

By utilizing IRIS’ exclusive services, which include website development, search engine optimization, social media management, and search engine marketing, EarQ providers can better interact with those in their communities, encourage them to understand the importance of maintaining their hearing health, and present the advanced solutions available today.

According to the National Telecommunications and Information Administration, 35% of Americans ages 45 to 64 look up health plans or practitioners online. IRIS will help EarQ members’ practices gain the visibility needed to compete in this space.

“Due to today's changing marketplace and the emergence of consumer demand in the digital space, we anticipate IRIS to be one of the most significant program launches in our company's history," said Clifford Carey, communications director for EarQ. "Our providers will be able to utilize IRIS' multifaceted approach to connect with new patients and expand their brands like never before."

To learn more, visit www.MyEarQ.com.


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