During Hearing Health Month this May, the National Basketball Retired Players Association and EarQ joined forces to educate millions about the importance of hearing better.
Syracuse, NY (May 14, 2015)—To help reach the more than 30 million Americans with untreated hearing loss, the National Basketball Retired Players Association (NBRPA) and EarQ have teamed up to raise hearing loss awareness in a unique way.
The Hearing Health Month campaign features stories about NBA legends and their personal relationship with hearing loss, posts from NBA stars on Twitter promoting hearing health, public hearing aid giveaways, and much more.
Participating legends include 11-time NBA Championship winner Bill Russell, original Harlem Globetrotter Bobby Hunter, former LA Laker Cedric Ceballos, and former Knick Mike Glenn, among others.
“By working with some of basketball’s greatest, we hope to inspire, educate, and empower more people to understand the power of hearing better,” said Ed Keller, president of EarQ.
About the National Basketball Retired Players Association:
The National Basketball Retired Players Association (NBRPA) is comprised of former professional basketball players from the NBA, ABA and Harlem Globetrotters. It is a 501(c) 3 organization with a mission to develop, implement and advocate a wide array of programs to benefit its members, supporters and the community. The NBRPA was founded in 1992 by basketball legends Dave DeBusschere, Dave Bing, Archie Clark, Dave Cowens and Oscar Robertson. The NBRPA works in direct partnerships with the NBA and the National Basketball Players Association. Arnie D. Fielkow is the CEO, and the NBRPA Board of Directors includes President & Chairman of the Board Robert A. (Bob) Elliott, Vice President Otis Birdsong, Treasurer Marvin Roberts, Secretary Steve Hayes, Past President Dr. George W. Tinsley Sr., Thurl Bailey, Harvey Catchings, James Donaldson, Johnny Newman, LaRue Martin and Danny Schayes.